Creative Copywriting, SEO & Digital PR Case Study: Lift Glucose

The Client

Lift Glucose dared to launch a product which would go up against some goliaths in the glucose tablet market. Traditionally dominated by only a few big brands, Lift Glucose was seeking a smart and nimble agency which could quickly identify opportunities and execute high yielding digital strategies

What we did: Creative Copywriting, Search Engine Optimisation & Digital PR

Following a discovery session with the client, Fratelli got to work on studying this niche market and finding the most effective way to position the Lift Glucose brand next to such strong competition. Getting traction organically was found to be the most sustainable approach we could take to produce the best possible results for the client’s marketing budget.

Our targeted organic campaign focused on the following activities:

  • Keyword research and mapping to existing site structure
  • Creative content planning and production
  • Digital PR & link building

The Outcome

  • Monthly organic visitors grown from 0 to 2000 within 6 months
  • Turned organic search into the best converting digital channel
  • Helped feature Lift Glucose on authority websites worldwide

What the client said

‘A little gem of an agency, a strong hand on commercials as well as marketing which really helped plan and budget this project with precision’

James, Marketing Director

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